Nuwa Pen’s 2025 Goals: Innovation, Expansion & A Bigger Future

2025 Goals

We’re big fans of the industry we’re in. Over the last fifty years, consumer technology has been operating in hyperdrive. And there are so many lessons to learn from the famous failures as well as the roaring successes. History has shown us that the most successful tech companies often think far beyond the next product release. Apple’s long-term vision in creating an ecosystem of interconnected devices or Amazon’s relentless focus on long-term customer satisfaction through innovations like Prime and AWS are prime examples. These weren’t overnight successes but the result of deliberate, forward-thinking strategies.

That’s why we constantly evaluate our future goals and analyze our work to date. It’s the best way for us to stay on track and also remain agile. While some of our goals for 2025 may seem glaringly obvious, others are perhaps more subtle. And of course, we’re not opposed to adding more—if they’re realistic. Here’s what we’re focusing on:

Pre-Orders Out The Door!

Much like Tesla’s challenges in delivering pre-orders during the Model 3 launch, we’re navigating the complexities of logistics to get Nuwa Pen into your hands. The good news is that we’re still on track to start shipping this month (knock on wood). However, with so many pre-orders, our shipping window is likely to bleed into February too, rest assured we’re working to ship all pens asap. 

Continue to Innovate

Google’s journey from being "just" a search engine to becoming a powerhouse of AI and cloud technology is a reminder that innovation is a never-ending process. You can see the same playbook unfold with all the major players in the industry: Apple, Meta, and Samsung. So, while we’re thrilled with our progress and reassured by your feedback, we know our journey is far from over. Nuwa Pen is an ongoing project with endless possibilities for refinement. Throughout 2025 (and beyond), we’ll maintain a tight feedback loop with you (and other customers) to ensure Nuwa Pen evolves to meet your needs.

Expand the Nuwa Ecosystem

Ecosystems can be a game-changer. Just look at how Microsoft expanded from software to the Azure cloud platform or how Apple built their walled garden with the iPhone, Mac, and Apple Watch. For Nuwa Pen, extending our ecosystem isn’t just about adding products—it’s about creating something that fits effortlessly into your life. We’re thinking deeply about what this looks like and how it functions. Your feedback will guide us as we explore integrations and innovations that make Nuwa Pen even better.

Launching Public Beta

Public launches are no small feat. As Elon Musk famously said, “It’s relatively easy to make a prototype but extremely difficult to mass manufacture.” This year, we’re not just shipping pre-orders; we’re planning to launch Nuwa Pen in a public beta form. From perfecting our supply chain to ensuring a smooth customer experience, we’re putting everything into getting this right. But why public beta? At the very beginning of our journey, we promised a lot. Over time, we realized some of those promises were optimistic given our time frame and the complexity of the technology. While we’re confident we’ve unlocked many key features—digitization from any paper, transcription, augmented notes, search, and storage—we’re still a little off what we promised. To get Nuwa Pen to that dream state, we need a little help.

We’ve got a busy year ahead, but we’re sure with the team we’ve assembled and with the help of our growing community, we can achieve all of our goals and more. 2025 will go down as the year in which we rediscovered the joy of handwriting.